Veja Grama is an organic cotton and natural latex collection. Under each Veja Grama sole is engraved the quantity of natural rubber contained in it. This quantity is given in grams, "grama" in Portuguese. Each shoe has a different natural rubber weight. Every sole is unique.
At last, there is a viable option for the style conscious person searching for both Fair Trade and environmentally responsible footwear. Veja sneakers have a retro flair and are produced using fair labor and organic and environmentally responsible techniques, materials and practices.
The Paris-based company works directly with Brazilian cooperatives to source the eco-friendly materials for the shoes -- organic cotton and natural latex from the Amazon.
- organic cotton top, wild natural rubber sole, eco leather accents
- fair trade
- made in Brazil